April is a very busy woman. She works for Dwayne Johnson & Associates, S.C. an accounting firm in Waukesha, WI. In addition to the work she does in reception and billing, she also handles all of the online orders for the company. I asked April what she looks for when she shops online and she explained that there are two major factors on her list.
The first thing is to order from someone you can trust to do things right the first time. Because Dwayne Johnson is a company that is built around trust and integrity, two very important values when you manage financial details for your clients, they expect the same from other businesses. April tells me she has ordered refrigerator filters from FridgeFilters for the last 5 years and has never once "had to use customer service ever" for an issue.
The second thing she looks for is prompt service. Ordering a water filter is "something you need to do and get it out of the way" April explains, because "you want to put the energy into your clients, not ordering a water filter." In a fast-paced business environment time is a valuable commodity and needs to be invested wisely. Having an email reminder when it's time to order new filters and a quick click re-order option saves her time. "The efficiency of what you offer is very important to me," April says, "I found the right place online to buy filters".
A very special thank you to April B. of Dwayne Johnson & Associates for taking the time to speak with me today!